Smart Lists: Create & Use
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Victor Ayala
Smart Lists: Create & Use
Purpose: Smart Lists are saved filters that automatically show contacts matching your criteria. Use them to build follow-up queues, marketing segments, or any recurring view you need quick access to.
Before You Begin
All users (Owners, Admins, and Members) can create, edit, and share Smart Lists.
Accessing Smart Lists
- In the left navigation, click Smart Lists.
- The navigation panel shifts to show:
- New Smart List — Create a new Smart List
- All Smart Lists — View and manage existing Smart Lists
- Manage Collections — Organize Smart Lists into groups
- Below these options, you'll see all existing Smart Lists and Collections.
Creating a Smart List
There are two ways to create a Smart List:
Option 1: Start with a Name, Then Add Filters
- Click Smart Lists in the left navigation.
- Click + New Smart List.
- In the Create Smart List modal:
- Enter a Name (required)
- Add a Description (optional)
- Select a Collection to organize it (optional)
- Choose which Visible Columns to display
- Click Create.
- You'll land on the Smart List showing all contacts. Click Filters (top right).
- Click + Add New Filter Group.
- Click the New filter dropdown and select a field to filter by.
- Choose your condition and value.
- Click Apply Filters.
Option 2: Start with Filters, Then Save as Smart List
- Go to All People .
- Click Filters (top right).
- Add a Filter Group and build your filters.
- Click Apply Filters.
- Click the + Create new smart list with current filters button that appears.
- Fill in the Name, Description, Collection, and Visible Columns.
- Click Create.
Adding Filters
- Click Filters (top right of the list).
- Click + Add New Filter Group.
- Click the New filter dropdown.
- Select a field from the categories:
- Basic Contact Info (Name, Email, Phone, Stage, Tags)
- Engagement Metrics (Engagement Score, Timeframe)
- Communication History (Last Contact Date, Texts Sent, Calls Made)
- Activity Tracking (Has Notes, Has Tasks, Has Appointments)
- Property/Website Activity (Viewed Property ID, Visited Page URL)
- Assignment & Source (Assigned To, Pond, Source)
- Timestamps (Created At, Days Since Created)
- Event Tracking (Last Event Date, Total Events Count)
- Custom Fields (any fields you've created)
- Choose a condition (varies by field type—see examples below).
- Enter or select a value.
- Click + Add Condition to add more filters (they combine with AND by default).
- Click Apply Filters.
Common Filter Examples
| Goal | Field | Condition | Value |
|---|---|---|---|
| New leads only | Stage | Include | New Lead |
| Has phone number | Phone | Is Not Empty | — |
| Created this week | Days Since Created | Is Less Than | 7 |
| Created recently | Created At | In the Last | 7 Days |
| Assigned to me | Assigned To | Equals | [Your name] |
| Specific source | Source | Equals | ez Home Search |
Customizing Columns
Choose which columns display on your Smart List:
- When creating: Select columns in the Visible Columns section
- After creating: Click Columns (top right) to show/hide columns
Sharing a Smart List
- Open the Smart List.
- In the toolbar, click the Share button (curved arrow icon).
- Choose:
- Private — Only you can see it
- Everyone — All team members can see it
- Select people — Choose specific team members
Smart List Toolbar
| Icon | Action |
|---|---|
| Phone | Create Call List |
| Envelope | Send Newsletter |
| Contact card | Create Newsletter List |
| People | Bulk Actions |
| Download | Export |
| Copy | Copy Smart List |
| Curved arrow | Share Smart List |
| Trash | Delete Smart List |
Editing a Smart List
- Open the Smart List.
- Click Filters to modify criteria.
- Make your changes.
- Click Apply Filters to preview the results.
- Click Update Smart List to save changes to the current list.
Want to create a variation instead? You have two options:
- Before editing: Use Copy Smart List from the toolbar, then edit the copy.
- After editing: If you've already made filter changes and want to save them as a new list, try navigating away. An Unsaved Filter Changes dialog will appear with options to:
- Save to [current list] — Updates the existing Smart List
- Create new smart list — Saves your changes as a brand new list
- Discard changes — Abandons your filter changes
Tips
- Treat Smart Lists like queues. Work through them until empty, then move on.
- Name them clearly. Use descriptive names like "New Leads - Last 7 Days."
- Use Collections to organize. Group related Smart Lists for easier navigation.
Want More Advanced Filtering?
Smart Lists support complex filter logic with AND/OR conditions and multiple filter groups. See [Smart Lists: Understanding Filter Logic →] for a deep dive.